Porsche CEO to Tackle Entry Level Porsche
Come October, Porsche will have a new CEO, Matthias Mueller. When he becomes Porsche AG‘s CEO, his task will not be easy because Porsche is trying to increase their sales numbers in the entry level segment. They want to boost numbers from 100,000 to 150,000 by 2013. Currently they have 4 entry level models which are based off the Cayman and the Boxster, but rumors abound that they may have an even more entry level car. It would sit below the Boxster and/or may be a small SUV similar to Volkswagen’s Tiguan. The die hard Porsche enthusiasts do not want to see another entry level Porsche but people that want to own a Porsche would love to see something more affordable with the Porsche name. No matter what it might be, wait to see some new things coming from Porsche to raise their sales numbers.
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Come October, Porsche will have a new CEO, Matthias Mueller. When he becomes Porsche AG‘s CEO, his task will not be easy because Porsche is trying to increase their sales numbers in the entry level segment. They want to boost numbers from 100,000 to 150,000 by 2013. Currently they have 4 entry level models which are based off the Cayman and the Boxster, but rumors abound that they may have an even more entry level car. It would sit below the Boxster and/or may be a small SUV similar to Volkswagen’s Tiguan. The die hard Porsche enthusiasts do not want to see another entry level Porsche but people that want to own a Porsche would love to see something more affordable with the Porsche name. No matter what it might be, wait to see some new things coming from Porsche to raise their sales numbers.
